WITH AI ON THE FIELD: ANALYSING THE PROS AND CONS OF USING MODERN TECHNOLOGY IN AGRICULTURE

In a world that is facing various social, economic and climatic challenges, there is a need to consider how it could be managed available resources. Agriculture is an important economic sector necessary for human survival. Technological advances can be useful if they are used to improve current understanding of food quality and the environment, ease farmers’ workload, and intervene promptly with dedicated solutions for problems in the field. Although intensive farming methods result in rich crops, the downside is the negative impact on soil, water, and biodiversity. In this paper, it was analyzed four Central and Eastern European countries – Romania, Poland, Bulgaria, and Serbia, in terms of agricultural land size and grain exports. Further, the advantages and obstacles of using new technologies in agriculture are pointing out. The paper’s research question is whether technological innovation in agriculture is beneficial in terms of product quality, process eficiency, and environmental protection.

KEYWORDS / KLJUČNE REČI: 

Agriculture, AI, modern technology, sustainability

ACKNOWLEDGEMENT / PROJEKAT:

This research was partially conducted as a result of the Erasmus+ mobility of Iordache Smaranda Elena at the Institute of Agricultural Economics, Belgrade, Serbia. The mobility took place from December 7, 2025, to December 13, 2025.

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